Luxury Daily
Strategy
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We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.

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News briefs
Gucci, Neiman Marcus, Vacheron Constantin and Lincoln

Luxury Daily’s live news for June 17: Gucci debuts new plant-based leather alternative; Neiman Marcus adds new fashion and lifestyle director; Vacheron Constantin emphasizes client services at new flagship; Lincoln joins other luxury automakers in drive to electrification.

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Fragrance and personal care
Decoding the future of masculinity in China

China has, undoubtedly, shifted away from images of heroic masculinity, such as when Bruce Lee was digitally recreated for Johnnie Walker’s 2013 Keep Walking campaign, to expressions of effeminate masculinity.

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News briefs
Day’s wrap: Gucci, Neiman Marcus, Vacheron Constantin and Lincoln

Luxury Daily’s live news for June 17: Gucci debuts new plant-based leather alternative; Neiman Marcus adds new fashion and lifestyle director; Vacheron Constantin emphasizes client services at new flagship; Lincoln joins other luxury automakers in drive to electrification.

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Watches and jewelry
Vacheron Constantin emphasizes client services at new flagship

Swiss watchmaker Vacheron Constantin has opened a New York flagship as it continues to prioritize client services.

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Automotive
Lincoln joins other luxury automakers in drive to electrification

U.S. automaker Lincoln is debuting its first fully electric vehicle in 2022 as part of its centennial celebrations.

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Retail
Neiman Marcus adds new fashion and lifestyle director

U.S. retailer Neiman Marcus has named Lisa Aiken as fashion and lifestyle director, a new created role reflecting the brand’s latest move in transforming its merchandising and planning teams.

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Apparel and accessories
Gucci debuts new plant-based leather alternative

Italian fashion label Gucci is introducing a new animal-free, plant-based material as it pushes for sustainable innovation.

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Retail
As shopping returns, so does interest in VIP perks

As COVID-19 restrictions continue lifting in the United States, consumers are ready to shop — but they come armed with new expectations for brand communications and offerings.

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Real estate
Visual marketing remains nonnegotiable in competitive real estate market

Real estate agents and brokers only have one chance to make a first impression, so quality photography and professional staging are essential investments for successfully marketing prestige properties.

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Webinars
Free webinar June 29: Can Tech Help Luxury Consumers Make Ethical Choices?

Register now for this free webinar Tuesday, June 29 at noon to 1 p.m. ET (New York time) where Italian fashion brand Save the Duck along with others will discuss how technology is helping its consumers make ethical buying decisions in an apparel industry that is struggling with sustainability and transparency issues. Join us!

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Retail
How to reduce dropshipping risks in 2021

The global fashion apparel segment is projected to register favorable growth in the dropshipping market between 2019 and 2025.

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Strategy
Call for nominations: Luxury Women to Watch 2022

Even as more women ascend the decision-making ranks at luxury marketers amid the current healthcare crisis, work needs to be done to attract them to C-suite and key marketing, retail, media and digital positions in a business that shows resilience and long-term focus in good times and bad.

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Strategy
Subscribe now: Full access to 90,000+ articles, reports, videos and images

We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.

Share on FacebookShare on LinkedInShare on Twitter
News briefs
LVMH, Valentino, Neiman Marcus, EU tariffs and Town & Country

Luxury Daily’s live news: LVMH partners with Google Cloud, developing new AI solutions; Valentino partners with Craig Green, releasing limited edition men’s sneaker; Neiman Marcus begins digital expansion, acquires Stylyze Inc.; US, EU agree to suspend set of tariffs for 5 years; Town & Country to host 8th philanthropy summit.

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Marketing
Are you ready for your next trade show?

There is also something to be said about talking to people face-to-face. And maybe you will have a chance encounter that could not happen online.

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News briefs
Day’s wrap: LVMH, Valentino, Neiman Marcus, EU tariffs and Town & Country

Luxury Daily’s live news: LVMH partners with Google Cloud, developing new AI solutions; Valentino partners with Craig Green, releasing limited edition men’s sneaker; Neiman Marcus begins digital expansion, acquires Stylyze Inc.; US, EU agree to suspend set of tariffs for 5 years; Town & Country to host 8th philanthropy summit.

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Government
US, EU agree to suspend set of tariffs for 5 years

The United States and the European Union have agreed to a truce regarding an aircraft subsidies conflict, ultimately suspending one set of tariffs implemented by former President Trump.

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QUOTE OF THE DAY
Are you ready for your next trade show?
By

There is also something to be said about talking to people face-to-face. And maybe you will have a chance encounter that could not happen online.

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The knotty relationship between luxury and social responsibility
By

Insight into the dynamics of this relationship comes courtesy of a new social listening study called “Luxury Brand CSR Perception Analysis: A Consumer Voice Snapshot.”

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How luxury brands can win Gen Z and millennial shoppers
By

A more democratic-minded strategy will increase sales this summer and beyond.

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Breaking the chain of gender inequality
By

The same underlying tech that powers cryptocurrencies such as Bitcoin is currently being adapted to all aspects of the fashion system from design to production to sale.

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