Luxury Daily

News briefs

Day’s wrap: Farfetch, Ferragamo, Gucci and Prada

Luxury Daily’s live news: Farfetch acquires Violet Grey ahead of beauty expansion; Ferragamo sales grew 31pc in 2021, propelled by Asia Pacific; Gucci unveils Valentine’s Day zine; Prada appoints new board members.

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Gucci unveils Valentine’s Day zine

Italian fashion house Gucci has collaborated with Los Angeles-based visual artist Ariana Papademetropoulos for an exclusive zine to celebrate an upcoming holiday.

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News briefs
LVMH, Fendi, Versace, Neiman Marcus and Rolls-Royce

Luxury Daily’s live news: LVMH sees record 2021, fashion and leather goods thrive; Fendi launches special edition Baguette with Sarah Jessica Parker; Versace taps Hadid sisters in familial approach to spring campaign; Neiman Marcus Group partners with Human Rights Campaign; Rolls-Royce honors Singapore, orchids in latest bespoke vehicle.

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Retail
How China’s new lifestyle trends will affect luxury in 2022

In recent years, sharing platforms such as Xiaohongshu, while becoming key references for many consumers in making consumption decisions, have exposed brands to younger lifestyles.

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News briefs
Day’s wrap: LVMH, Fendi, Versace, Neiman Marcus and Rolls-Royce

Luxury Daily’s live news: LVMH sees record 2021, fashion and leather goods thrive; Fendi launches special edition Baguette with Sarah Jessica Parker; Versace taps Hadid sisters in familial approach to spring campaign; Neiman Marcus Group partners with Human Rights Campaign; Rolls-Royce honors Singapore, orchids in latest bespoke vehicle.

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Automotive
Rolls-Royce honors Singapore, orchids in latest bespoke vehicle

British automaker Rolls-Royce Motor Cars is celebrating the orchid in its latest “one of one” bespoke commission.

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Apparel and accessories
Versace taps Hadid sisters in familial approach to spring campaign

Italian fashion house Versace has recruited supermodel sisters Bella and Gigi Hadid for its spring/summer 2022 campaign.

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Apparel and accessories
LVMH sees record 2021, fashion and leather goods thrive

French luxury conglomerate LVMH Moët Hennessy Louis Vuitton had a record 2021, thanks to growth across the board and a strong performance from fashion and leather goods.

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Retail
Neiman Marcus Group partners with Human Rights Campaign

U.S. retail group Neiman Marcus Group has announced a new partnership and distinction with the Human Rights Campaign.

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Apparel and accessories
Fendi launches special edition Baguette with Sarah Jessica Parker

Italian fashion label Fendi is bringing back an old favorite with television’s most famous fictional New Yorker.

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Apparel and accessories
Hugo Boss debuts modern rebrand with star-studded campaigns

German fashion house Hugo Boss is entering a new era with the help of some familiar faces.

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Retail
Young people are buying less, buying better through luxury: Klarna

While luxury has always been synonymous with exclusivity, it is becoming more accessible for young consumers as flexible payment plans and sustainable values come into play.

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Jewelry
Boucheron commemorates historic rendezvous with new collection

French jeweler Boucheron is tapping historic roots for its new collection of high jewelry.

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Automotive
90pc of EV shoppers acted on online advertisements: report

Electric vehicle offerings continue getting into gear, as many consumers’ online experiences are leading to purchases.

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Strategy
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News briefs
Chanel, Bentley, Brioni and inclusivity in luxury

Luxury Daily’s live news: Chanel gets consumers talking with runway horse; Bentley confirms UK production of its first EV; Brioni enlists Jude, Raff Law as brand ambassadors; Kering, Estée Lauder Cos. among most inclusive companies: Bloomberg.

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Fragrance and personal care
Why Chinese men want to be beautiful

From 2020 to 2021, more than 15 fundraising rounds took place for brands targeting young male beauty brands in China.

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News briefs
Day’s wrap: Chanel, Bentley, Brioni and inclusivity in luxury

Luxury Daily’s live news: Chanel gets consumers talking with runway horse; Bentley confirms UK production of its first EV; Brioni enlists Jude, Raff Law as brand ambassadors; Kering, Estée Lauder Cos. among most inclusive companies: Bloomberg.

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Apparel and accessories
Chanel gets consumers talking with runway horse

French fashion house Chanel is facing criticism after a surprise guest joined models at its spring/summer 2022 haute couture show.

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Apparel and accessories
Brioni enlists Jude, Raff Law as brand ambassadors

Italian menswear brand Brioni has tapped a father-son duo as house ambassadors.

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QUOTE OF THE DAY
Luxury brands turn to experiences to fulfill consumers’ desire for exclusivity
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Luxury brands on the vanguard of this new paradigm have found opportunities to navigate the paradox of attempting to be both exclusive and available, timeless and innovative.

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What are the secrets to selling hard luxury to Gen Z in China?
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Whereas luxury, in previous decades, was about exclusivity and conveying wealth and status through the object or logo itself, young luxury consumers today are public and open about their consumption habits and eager to share.

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When will the first luxury brand open its metaverse flagship store?
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Up to 95 percent of all luxury purchase decisions are formed during the digital journey, making all digital brand touch points the new moments of truth.

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3 predictions that may shape luxury retail this year
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As we have learned in the last two years, change is always right around the corner, and 2022 will be no different.

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