Multichannel
September 18, 2015
Image from Holt Renfrew's #AllTogetherAtHolts campaign
By Forrest Cardamenis
NEW YORK – With baby boomers aging out of luxury consumption and millennials only now entering the market, brands need to find creative ways to engage both generations, according to a panel at the Luxury Retail Summit: Holiday Focus 2015.
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","iv":"bb0a11acb7bfc7fbdbd19baa1de11017","s":"d7507399535a3bb9"}
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