Internet
May 2, 2013
By Tricia Carr
NEW YORK – A Four Seasons Hotels and Resorts executive said during the Luxury Roundtable: State of Luxury 2013 conference that marketers need to understand where today’s luxury consumers are engaging and deliver the brand story directly to them.
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Engagement carries are probably more value than number of social followers but we cannot deny its importance and influence because almost people use social network nowadays