Research
November 23, 2015
Image from Mercedes-Benz film
By Forrest Cardamenis
German automaker Mercedes-Benz is once again the top advertiser in the luxury automotive game, according to advertising consultancy firm Ace Metrix.
{"ct":"JvkBPECnOUE1K8iyGKO2QEIuhK7DDpOa9zoYBy+lBdN3tlj9T1GsUJOgpJpw2yGjOQMtdJ+EvteA8B5mbaiDfuJERrr4ACWNCPuJvLD9Nt7LZoVq+7AOKfBhH+LqKsJ52m8lGS062b827XR5Fd8xLiBPdufWGrkk2DP4tcrJCXuqIdStjg71ipZxH2\/bA2p6ij8Virv4rmv4fJ+JAXbayZzEpKPoR9YxzXEraVi4rx0iJxXHr18mjnXwZSwkrYNH8E4FX0w\/scddYTJUZCbboRKa8lCdcfOdtc6ZqIIP3dQEfBH3OYt7rHD5LmmpvTCQZyOJhp7X4imugUtb+yPS63wIBGWmJXgRQ48fHy1sR5uaBWbAwzSeDdStRXMduBBQlsAmnzgoDetFHHNZmHcambWhlBMzqnyTME1rmEi48Gu5fEFxftW1IDqEXMa4WEFOvtTZihfYkypmsXIG3xYVIfB0qJXKeU5KTCwbw8rBS0LfcT1kqrCjZ6QxjlQLsKLccFU8\/q4I0O56OZh0T3YmjrM2y2L+ZgYih9YXWOGHa54juz8i8pGphkjgecBtuCpTRrDaq43hySHV5v8+XyZw\/yCotpJPV0XU18dex\/208q4QsjwFdKP53Q1dC7PnhoTGnInJFo3Mc4WIDgGOkBsZt1Dhe2lUhbe93HmBfAgA07GMq7BRR8NUqS+ucvv+ODIa4R0CuVMJAh49nYv7vC+LuzaEded8bBnG2GgVkBGsYJXWR4ZZAiYIAqKTNfgbgph2mbfDufNNuwAq\/TNqLNB8lNK6WhjNeDf3X4\/swfzZUnSO2PwxQWxiUesDarj0wRbH44uhKPAgP9PlDjkVf+pLJ8w2ztk3QZkkqonRG\/qboMmktAEhqUy99wLHHnGoKN8pGk15nL7k7NjGmhnhKnSbzlV\/RwtBPbsy9jRMcQlgVJxtA\/ovEInJtJ5xaqnHzUd8P7BEpwnDFY8Kn4qZLcKmJ3oAQ7kRiX6L2D+M1YjQbM68bi1EOwjJ20Xm52fvkXcCjeSDxfwj6Kz\/ZCkd2KbRmtkMpyy1cE1y8LCWIRl20JKSjPzMDqPETmLOmNHnzppWm7OMlKq8k31OZA5+S9W2jBdvX5W2VxBTU+m8cKLyhwo8nxrn+mf\/C0jrxBR78BYteb+AzZn5d6wj5lIhxeb3yx6Tkaf1ruiJGaBv9aQVqxkZK0njvak1cU2zVzPgG4f0+pOpubx4VdOiM0xOfC9QXBq4vfK88QyovNeUKhqXokCU5+gmtzHhdT+6G2gErdyzaZqOW9fbA7z65FIxSO1+yau+EUoNnddX0o5YDaMJuRwk2HSxhTW971dK94izZ+F8G671hMYHFiml\/8pTikItOXfAt8GlXh4Rw1NFF\/PfjtP9VGGyWCucN07gu9wG\/rMYGYJCAO0jGA\/XvwDhLPtgX5U6O6RvT5W9tp6bgXAtyjCKyTjWj7m1iRg\/AM93plptuPbeR5\/KywLbLfUw7IUMxykDdpUu5\/nwidI3IuOf71l3LYSuj3vPTp2hDJYVCfRa8sjsLwxFasItdlDzTN6IP1nH+hyckDnJC\/Wyca9YPlVCvvSV\/4GQS9H73f9hekpSNSuWhelvTvCXEJCAhE4r359IeLLZI7ZdHqiDQtgPEBdrfWzJX1gJWOvAdKaohOwPNKt79hmVHRNLdakT7fNZMEl6coTZK89WXlWZOaSdZq8zM5sLFIKNT9OWea\/fdqi+w2LFlYe1UhgmQSCIssyONEpl930ixg\/JEBnZLWTShI53FhE0yyRWBTqbn2ENkcFHxpPnk2z2IdDllR6JEcTUFfVyVW9qhh8j7CmHD1kMhn8cx7c0zSTdH2IWPofDRmx78ucpXOS\/fRT83SY9RrVJK4V37a9NwroB+d3SLx0eEdP26zKFviVvYf8zE1BKqYBHRIpd3oM6xf\/8JI0TMB6OLpBFtvkJ6rRRN+iTcJcSQJfFUG16FaqkL8ooO88o4tiokQGegsRsqR4TWQd+GZBVKzFFc35zjtC38GY1qp8jey73cg+NwCE\/YYdrL83ktDy6aM9iLCAtW9ZKA6FoqQeRjnaNR1dMljR3fQizw3lrQM7R6glLqoW+e5E9Kp06NLQtX23w\/Z4m9TWfrjYI5TF+hWVrtS4rDzZfeAfOc9nTblyI1QQ3QSC6A0suqfL3R2mBo73FKwQTGmda2nmvTDbK5kGH9dWPno+lKeMKuforDJr7UFPLxL22JJS5b1hvBpiSN8SPMsDDCtDnqwF2dMdajDXHV+gxaly4QXiF9QGNoUoWtSssIM+PE64ZcDpmEr80cj\/r9Mju4T1s+XmeZrXzzPBE6x8r26Vzs32uU0NvVVm6xzYSsNt8TJwIybDfJHNbPfOY+Mngqx5OYXH\/gFmPRSyOH4uFu\/WoR1GZ479iQZL46tA76lfqRKkl7TH5KbcXdEy+nrr1cfuU5PADyZ4YkxyuNEkpsEfaOOcbGqWBicqiu0K93znbnjZiEAR5wDal3cb2tatbU\/DT5+s7UtonYvmWGXuXXymm7V3RCQQePQtVqzBaG2s5XoH+xwYBCjjWtVnWbeyVfq5ZBr8p+Vk3QWTHoKhEVen73sE+059HE6rdXmbnIBp5fSA9z6AQO4OmdM4PyyfyW0fmr5znhqKeshfQvlGyCjbWWFhC7YFLN5+7zSgoqd7rMrrOAKtprDVHcjZsz7TTykxnqrYcf1SC58CdvuCZu7+b39aE\/f2a8Jmiyb3hwr93I7VvRoT1OjmmMfVMwgwD+o2fqNtY7zr320fJbBqx\/9XwhQTYB9WE3XGEjg+I2dOLRShhZ7yET5XR+c4r6oU7IrWSRCtvPVyQhl\/LMkEQX5YUFbbsZGGLZTmvkIOBHXcktrMq4ptLKL5OIWo5ihM7jJM9EqPK04W4nlRd7Y95BrN1J3gLHDOjjhxRuPViOkLUofTK6p03mPlCyQF0C7LvUwZ5O7ctYFddgjqKj56fOf1mziFOXnwF7Gbz1wddYRTQkBfIGKRdAEgeZ0R2FsOxWdh9GVWP2Z32aRnaMa2AXx9xFRfazbo21VhEuJG1uXT18CzepGlarcTaW7fqrFsN1UR\/lpXVyNHvkqRqp9fyEa0Nyj2dSMXZSSwIrVF\/pL\/je8+oncvLA7ZfakGwLB8gSCLvnLv65QkC4cjWUrq0QXgzEPkR6gIkjbkJt\/pxPxGrb8GcrX4MFEezoRqhiPtTODEg1T\/mWFqB27cedsrQ9ifE6b69xMJkPs8ZFC5Co7hJcINPiY9KFRanu5azARECnV7pwSKbvZTa2vFM7ojAS961oEoNmMa5s2itnppbUsm\/439u6lhO05qXjv3jrPItapwBnDV+3fK0Bqy56n+wIG44x4uYH+tJGeDE5zZzHW35HTSYm6W9xJWOib3C0ODD6JP+1qyM2XLFAKw8TghQ8w5Qq7QJwdBsKLLybu5COSUGeZZlBNrWwNxp21Laqh8VDdIjKsp9gB88Bm4k6qhsSiTtsYjvs+ajzL6milYI9rc+hVdzXrl9dSS7qNjj5rDODckFYBZ82HcCx4tuTYVGCJABtXcr35R7N59ry9lTm01X3pRL2cHZ8ADZEovKvgKrSYoTCA\/cU35xGKgC2g17LavFJ+O3gSi9GHx79K1Mi3XEt\/dT79yMfl\/C1MdXORCPfqaCxtLjiIGelOGmKg2HggWnKzP1QgU2YYOhqtHH0pwvxPcaLW+L6XTfxepexm95sf2z+y+XR6ESuaj\/xvPabCvC+ShLJX15Wvam8BBw+S6cLgZ7k7n9injIkYBKdGk+EjkzwvOb+rDx2+moq\/AUDsk9MjY8qIXYpU94BxQwQXXWSTUI830Y0d8kQvYdhIJZXSQ+CucUpIWL3wcsTsY85zdIUgc9GiDYPox295ha0vG9wldWwGfZWPfa0N9wvUrm7h+YN6dpIcJmPYMp2XE6IkmRpfMep5JkyX\/Wl7bzQh86noDRcjwzFUWzKkpdWCTOPSt2dBvGrZT1rTXw+oSeufibNDCMQ3f+y6NcDdDPHYXS9kOnePob\/daktjaO\/zwo4jQx6QqWNmVVOzT4BPmIRfNJG7IIeaCN1RkJShyc2AUimZi1rXeaN3iDHOknXEa3SkwYjNCbKyuZKrXLqzp9VEK1OIFC0PaldJ9\/\/F6HBo5LKo3rWHFZ8CO264QJIpyi4XOed\/qs+89q9MdDBaEdaQGOejMIEBw9rK5IDZLnFXyFPCLkxPPbr20yxbCdZJSgJSNBAhFFSBMaOQzmuzyt7Yn8iZiLqGz4JD6KpNd28GmdF2cGaTWvmYeyFsVaof8zJiLorFjVqXNXzWYcnyzyMCCyQRqkFQbn2CPJ0aZIHz7h2V+J9LznThP2Wn5m9Xz1VrDVUAfe0x1gK\/\/SncRh+uhhriuJlSlelsn+xxew0NVcwjRReYjCvwwW7+aLwQCQkMjDHjEfksPVKhKjEJ7vlT7ofXOgAg+GbKoOEofd3ECzoF44tUM4XK4+xXh7Nhg0rahEPrs7NgbAlHcZDUYlk4IsoNci46wZDR11VboRv6YxjJbDmBZgrEB7ul+7IPIqt2SnpNI02hkVR0czjFQKtBZz2dWMskGMDIs8rmn+xrS10lhSdTxzWVZwwa1+Ir3SflH6FEZZSMzAr8EgkdrOX0lou8o9CEU+MmO61\/QNz87cJ8uzsnz98zD+BtLjFMIeLKflYtgj7k8wrDFw+nNlSFSS5svHpQSznMHnVnIgnsL7fAFkgdxIxhrSWgpl+xA9k0eMXT7AnBEnntBTgfOMaT\/xAATbVrm+aW0ODfvyX\/v4Sjwzwu53wRa82P5CuRpAHD6t0W17d5GyTB6oAGe5SFq90Mtcc5XSZpyoD1E91y2dsNxxW4xMPWL+uaigm22NKc1X9QWf\/9jnv\/3okA4Rw1WwJdg4MG\/Te00O1HxInrYiPw2vV\/GzkVlDUqfJY8e6G9m6kkhqavhIbBswSUEOg62juqxZBhR\/zG4U04YhnjYLzechbcFLNfB8aveCpXq+cM1ieLRGt16M7UzXnFFNjLxCiG6sRvKGEBVovZ7n0yOnE\/6TkIx7ZSevDFN6rUZrrNy4E984\/jZFj+UZd1pJ1V0GTnDINf2mMRZKoQlDyMhMlzOYT40NC0D0fHQ21q7fVkfvvPMVMxQcn\/L7p6S\/dI3bCKgUBN7xpKD79BWt3068uStAjPp6y8qpIteWQG9p\/qnHM4yl3hcOVacil1aWECY8mnKkot60JOZPeWvGgaj2AEntChLI6w0UFN9wNGEMkHll8hSq4NWo1OmfAUWToOeTyUxao\/zmkvlpoEghEiIrxmH7vtaTlCORgEkTeRCsD+uqcOImWU\/KAduWAK9Baj\/jdI\/q5Nz8jFbshuZovgFZl8yTxlWDfAkNqCCBoQ12izrilEWPjVl61XOnARuz5JNfnlDnCGu8afA\/zE4zqIAp6zFtGOzqAEXWio3IIKrkTDp8ihPjaiOiSBWEuZFawr2kohJ6bl1vFdku6f\/i4\/D\/WJXsTXk82tKo32B7gGj\/5P+xw\/jU7NSP\/2e\/nZiE3fPC1YzNobvotUXEGH4UkjaUoYF3F6jKFHEY41mnAJaMR5VwdH76hJF3rpgFJQRoazTrAIGlwHWYtOBqyBxCGer08TltZhpDjAM7uORWlfzl3qo8UCjSN5uaPV5iSHUsanaxiMY4SbjrZfmvNXIW8rdqj8jYtOSMLbfEI0RgnBgwwplSMnTuWvXn1DxrQMyhYrVD\/+oMeYo75CbwfaIphoYbDwD6x+4Muv8VmA59L6G3ceRnwkKz0Jpbt+aDDTjRwE3M0MXeZ1i9gIH0TA\/27S9LZZ6ciK6kmQ41ODE78\/DxhC+SGB9WARSuXMnZe5jvo4Ju8ps8v95hnRsg72NqOJWqKmL8+jYAi6U39SZgojefCrghjJ3eWQjrfuz8BoRaomsYgBkrWUCS+ax1F6NlVXN5e2\/d8O6jBmwBLrerRy7KNxs07q+1DYChvyH657aTS4xQSX\/CNGGsrcgSGO5lA9YdZVS3eGU2kfB6eQj3USuV\/QYE9vTSyiko+5ypDdF743IUI0xf8OBpOJ\/LJafHTxrzEcrFQBp7YF5e1WxLlbwnyzAYSFBA0pvTTg0tmTsco+2Y1qUidnj3npRtO7mj9EXwMQtHiRdtswD4Cm0hR0Lp+6yzpj95zDEZyd+off0SHxMRngTM7SXzym1YmJganA\/C5T7aP3SfL3wSPvY7sIGn6HUQUdkbSZSrdD+40+xEhaGJ2Hi3nu1PHDc\/IZZyy6Fd4UDcxmvZFvx3j86WqN6HsRbIIyLjzRcqXrVn\/mzLaEEDT9fwOiNU\/n+HkRdki1DNBKpVyUYxLPrxwZibP0raqbzI15BnJFsUS9arbz7uBjT4IiVromZCL7nXBo1FpStXACNScx\/eIth9HBP1RZ1jyS1AK2fekLWaEmuAl9NCj1H5H6iVofhTdY3Xji7KHsv73BsAqnsBLUu1kNkhgMaP5qjyqjqBOXfgAZhUDCQ2kp5JqQ7pmv21u1\/XzzHWgbINaL6nX0SkcdOzQNtGpUIxx76l3oTe\/kRn+ESLutd2k\/6bNuRc+2VQ2\/7HsqCGDvZaTTz7rIrGUTFL3SYLpflkF6Pxw6iqI7Z574NJcunpBkS\/m\/JqaL+erq45ZRN3SaGpY\/V7eomWPPAoGNVWB1a3JVifIKOhbMz2W56n\/bCpJEhdE8qz\/deHInEV9y2L9ABLMuPCdX+BIZzN5+ENWFBvQxCb\/8orHetkCwGsKJUi1dsMzMDpQJ5\/QnB33Pa2uh9G4f87bU7tCSCaLR6hsFHomiNZ8zG44UrsHf6pfAQuNw5q6K6LBVKMhZ+DVNqOTBhqyTD6PpU6aF\/enXm+TRBwIVbpnTs602+IusA8FcxrsYKSfsPyipxjxnv3Wgd2kN81eJuMsMOqyV4W6Q9HfG2yx9A8iDmgsl69oRr75OTp36KBpOI1qrw4CLRh+Ejp\/yiI2yV+T47M8Azz7go+98pZvTn5JmaIZUwVASvN5RiVqhwO3dLO0RCSjd3UmJzMOYCOJo7P71KzN95ilVTC9VZvJ\/wjQoDskk1OXaKudjy249AlisWPbnVHIKMd5PORpdq\/x4IgYPis5zPyVJHZWKf7c2VZx8VVgTYOGJvfWgwvfhYYWQmmZ7hTOsM55gLgnh+TLrtA\/9eCtyuyPC7BiJ2p9biIOnZSOct9loUBOXtgD+sS6E6apbEJRMI1L9rTJ4NMulyNXjg6TX1DsEbyKmgBLzb3FZtW9VVVUBI0QC4qNPml7225Ab0jkZw3q+o0YHcOlhvKJkij+fFg8cvqwUzrPbHPqkO9LSeTqVlJIXlvw6L+w+TH1Sg7qzCSQF\/+dna8WIARDSlPW+pKj6eWgx5lOFNdNSU8qQqKzmF2C\/Dn+8ZWZEw6ViHI7lLDoFKnKNjpvYTj8I4M+VF8r7+n1hFniPQVZQTSsbsAkNoZziq769n8r80hLR7Qsst07v3xYXt5BlEnvx7mqAfQVUN1gfTkEwOKgyouUpqCPHE6UM7CKEIHmRoeU8WaBVQoPqnVYg3SGIOxmQqaoTv+\/tr1J+cq4qvYMlTUHZcaasHrsjnMvQrx2sx6l7pVwsdvU8kBXbPg+\/jc0yXKsK29Mw460aiANPF4MDhcwfix\/FAz3Xlpu+6a7EUqjDIjqeIvLjDMCm1ceKd06bvK+MdQhSVjtIfCg8CgUnzgfXRxKeXX8F7PqUfAZBKvgkyKsWmrQdEJzFKZ+XSma3jxq+VUxFX3nm\/IqP9oblW+tISmnTujZMtM08Dtnko8rHxddvaEpE3S2pTsfNOAfWLndWeSUCFwJTvkEY2AM3Am5VuRwamXonFxmtbZw5ggpMoLLo8dJx\/NKi5j2fJzkT7hw83j00reAgXDv1\/JM3foKrOo0ZNa73GQHESY\/IHu6LnWR+wJexJEBW8DqlZ8MuSnv8sxaWu0BlP5qTIvJuw1FDkuDYrMOoi\/Ar+f4whlwSXP+IS7HMkFMkqqk1GA8+UVf\/yKGPxAq0Gw0wSMEPTfIcBgFYQ\/b\/SGE3rmAZeLAc3GoqOPJOUSKhKR8WE\/G1boOYCK4Yu+QlOsGItlXenBznBeQGV+1298LLylpXi2rWtdniRUpiF\/J\/fElPn0Z3n9Fh+Rbh1yAZgr1bMb9OPqEIYkv+UAoY1AYQWK4lIeVhEVJlLkmK68a2V45DUZhGgxpQU\/SsAmsUHbut3vdxaLBZuDj6ucY51T362uoS\/jc7iwNLuZn5s6Ld+rzf2oRN6FGpGFUIM3D4Pi2q2\/reXMFYa7k4EqGi8sd4vcsAl7HulIKqKD5MJ\/6tuGyow3eLdHBNTb\/xLvaCpluQeaa4IduHVXwz0FaOAusa6v7E4GW71R\/fv+\/w4K4Ruj+7QDhgi0Zqsd0zMkeSoRaEwCQI5sdBuz2Hsbwt6fACVdGbYA\/snvHXgZqWMQQ7oPRfrOlWNRoxp7b4gqG7x355Q\/HEpTlJ+NzSzxYP7QiPokaTYJ6az3yfV7iJFBnoBK8bK9+CZ9wzruq9uCHyhAltP3TXCIsLlYwm9UFy\/fpDkFP4tu15CTmjDFdC6DE4PbnvJZd9VbWOvkZryStfLqaVLFEEE+onnPF3a7OZx\/UJ7isOxvaJVa7ky\/tVVmdSt7w3OjSVks9m5oNltSdpmvWPPvFVZeNqLGEjdtqiZxE44SOBeyJwV3G\/qJYxW4uNrKR05K\/24O3qaoYkdQwO5FP+fLvdhlbU4oaUdMa1FGsDGh\/dqdQp+c9IlOCoi\/ZiE38Iul5wDH5jSV0nK2z2KxMC2LMeAUWJxxoVscXT+Nc+IvRjWmUKQP4nfrjPvrPzpfPnq4BJH9tU7GpBViw43Vea0tI36FmW7i+Z3Lm7BB5Llq6AMnFCZ54vIqg9E7NPF\/JDFijyepcmYde84S2o\/WOwFrXQIRUJqtY7hT5MXuJJo9aQeOG8lFGlZanxxMmagHQuhH0ER471qTKR+HEHQw0WDlqdekbQyKh5RACP+ufQ96bPhXhsa9AhpC01RQdQVjPEgTQ7VVktejx5b3fPw0LTWO\/5uuTsgObNc56shgYbWCN3No5fr8TVUI\/kVk7U9vWPeawVGX3g9sxa3morcUTc1UxRZJnCMa4g==","iv":"881f1567fd989b19c6812ac4a2265346","s":"fdfb751cdb1d9ace"}
Share your thoughts. Click here