Luxury Daily
The authority in luxury news.
April 22, 2025
  1. Diageo creates world’s lightest whisky bottle
  2. Prada sails into summer in new campaign
  3. Brioni launches anniversary capsule at Bergdorf Goodman
  4. American rapper Kendrick Lamar joins Chanel as ambassador
  5. DoDo reintroduces namesake with ‘Nature of Icons’
  6. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  7. Rue La La makes private sale shopping accessible on Android devices
  8. YSL Beauty to launch fragrance activation at Macy's Flower Show
  9. Gucci honors Lunar New Year
  10. Luxury Unfiltered: How lack of brand storytelling destroys luxury brands
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Marketing

Top luxury campaigns of 2023: Luxury Daily

January 5, 2024

Luxury labels have mounted a growing number of exhibitions in China over the past few years. Image courtesy of Gucci Luxury labels have mounted a growing number of exhibitions in China over the past few years. Image courtesy of Gucci

 

By Amirah Keaton

At the root of an ongoing slowdown, the luxury industry faced a unique combination of macroeconomic threats this year.

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  1. Diageo creates world’s lightest whisky bottle
  2. Prada sails into summer in new campaign
  3. Brioni launches anniversary capsule at Bergdorf Goodman
  4. American rapper Kendrick Lamar joins Chanel as ambassador
  5. DoDo reintroduces namesake with ‘Nature of Icons’
  6. Dior creates ceremonial window displays from scratch, with scraps, for upcycled exhibition
  7. Rue La La makes private sale shopping accessible on Android devices
  8. YSL Beauty to launch fragrance activation at Macy's Flower Show
  9. Gucci honors Lunar New Year
  10. Luxury Unfiltered: How lack of brand storytelling destroys luxury brands
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