Marketing
January 15, 2025
Two episodes are now streaming on various platforms. Image courtesy of L’Oréal
By Amirah Keaton
During a year in luxury defined by a worldwide sales downturn, many brands leveraged powerful messages and immersive experiences to assert their relevance and reach.
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","iv":"909f6e8cbb73063b662f2520d688a38b","s":"dc9bd5d29de00032"}
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